Real pet photographers.
Real shifts.
Every result on this page is named, dated, and pulled from a real check-in, a recorded video testimonial, or a podcast episode. Some came out of the Workshop, some out of the Mastermind, and a few you may already have seen elsewhere on this site.
The studio behind the coaching
The same studio, and the same ad campaigns, that everything in the Workshop and the Mastermind is built from.
$40K
Year 1
$90K
Year 2
$190K
Year 3
$240K
Year 4
$285K
Year 5
$305K
Year 6
Studio revenue, year on year
Average client order
$2,600 to $2,800
One ad campaign, my own
$688.80$33,495
Ad spend turned into sales
Every recorded result
No composite case studies. Every name below has a dated result on file, in their own words wherever we have them on record.
$87,341 raised for the Calgary Humane Society
14 sessions booked in two months from the giveaway campaign she built in the workshop. Her second campaign, a beer can contest with Four Dogs Brewing, raised $87,341 for the Calgary Humane Society and earned her a feature on Global News Hour at 6.
“Ina's a whiz at AI and building tools for the business. She'll go and build a tool, learn how to do it, implement it in her own business, and then she'll share it with us and help us build it easily in our own business as well. This is stuff that I've never had with any other coaching group.”
A single sale of close to $9,000
“A clearer sales process and stronger positioning helped me move into higher-value work with more confidence.”
Three seasons booked back to back
“I mapped out my whole year of marketing and sold out my spring calendar for the first time ever.”
Booked out for six months from one marketing plan
“I've never done one marketing plan and it's booked me out for six months.”
161 leads at $0.98 each
“The Fall With the Dog You Love campaign performed really well from a traffic and lead-generation standpoint.”
First ever bookings from ads
“2 bookings from my Facebook Ad and I know they are my ideal client. I've never gotten anything from ads in the past so I'm at least getting inquiries.”
$1,750 booking before she finished
Just starting her business when she joined, and booked a $1,750 client before completing all three sessions.
18 dogs booked for her book project
“I've got bookings coming in. So I have eighteen dogs now for my book, who were of the nonprofit, they were found literally by this group.”
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